Penny Partners

Turning Pennies into Solutions.

Just One Penny….

The shortage of flooring installers impacts the entire industry from retailers to distributors and even the largest suppliers. FCEF is here to bring the industry together and work toward solutions that will have a positive impact on the entire industry. But, in order to do that, we need the entire industry’s support. A small donation of one cent per square foot may not seem like much, but those pennies add up, and when you think of the billions of square feet of flooring sold each year, those pennies start to make a lot of sense.

Just think, if every supplier created a penny a square foot program and all retailers and distributors participated, we’d have all the funding we need to spread awareness about flooring installation trades, scholarship new recruits, and help get more flooring installation education programs into schools across the nation.

With one penny donated per square foot to support the training and development of our flooring craftsman, we could., we could

  • Scholarship training for thousands of new recruits to enter the flooring craftsman trade.
  • Spread awareness to make sure that flooring installation is considered among those entering the trades.
  • Develop flooring courses in technical schools across the nation.
  • Bring more training opportunities to the communities that need them.

A penny a foot…makes a world of a difference.

Our Penny Partners

Choosing these suppliers helps to support the FCEF with every purchase you make. Thank you for supporting our Penny Partners and the important work of the FCEF. 

More About our Penny Partnerships

THE VALUE OF INSTALLERS

BY JIM AARON, EXECUTIVE DIRECTOR, FCEF In my last column, I wrote about the importance of professional installation for the consumer to realize the value of the products we sell. I made the statement: “All flooring products, regardless of their technological advances...

Strength in Numbers

IFC & FCEF partner to launch Penny Donation Program BY MALLORY CRUISE-MCGRATH [Dalton] Beginning this fall, retailers that sell International Flooring Company’s (IFC) Canopy brand will have the opportunity to opt in to a Penny Donation program to help fund the...

Alliance Flooring Pledges Support for FCEF

Orlando—Alliance Flooring, a retail buying group comprised of more than 300 flooring dealers nationwide, has committed to supporting the Floor Covering Education Foundation (FCEF) at its upcoming annual convention. This year’s convention is scheduled to take place...