Digital awareness kit

Thank you for your support! As a Floor Covering Education Foundation supporter, you’ve got access to our digital awareness kit. Below you will find creative assets to help you spread FCEF’s message to potential recruits in your community. Every little bit helps – sharing on your social networks, adding some of our ads to your regular advertising, sending out emails to customers – and we want to make it as easy as possible for our supporters to help us spread the word. All the materials are free for you to use. Don’t forget to link to flooryourfuture.com for recruits messaging and fcef.org for industry messaging. And tag @fceforg on social!

CAMPAIGN GUIDE

PDF

Review all the materials available in this kit and how to use them to help support the FCEF in their mission to recruit, scholarship and place tomorrow’s flooring craftsmen. 

Customizable flyers

PDF, WORD, INDESIGN

Our customizable flyers help you spread the word about training and job opportunities in your community. Or, simply spread the word about the opportunity. 

LOGOS

PNG, AI, EPS, JPG, PDF

Our customizable flyers help you spread the word about training and job opportunities in your community. Or, simply spread the word about the opportunity. 

Fonts

TTF

If you’re customizing files in our Word Document templates or need to make other small updates to files, it’s important that you have the correct font files on your computer.

Paid Social Ads (Static Image)

JPG, PSD

Two campaigns with images sized to all specs for Facebook & Instagram ads. If you’re running paid social campaigns, add these into the mix. Or use them as organic posts.

Social Ads Campaigns (Video)

MP4, SRT

With two campaigns to choose from, these video ads are sized specifically for Facebook and Instagram ads and can be used to attract potential recruits. You can also use the videos as organic social content. (Not for use on YouTube)

Social Posts

JPG, PSD, WORD

These posts are designed to help you easily share messaging to your fellow industry professionals (Step Up) as well as your connections who may be potential recruits (Trade Up). Post text suggestions are provided as well. 

HTML Emails

HTML, PDF, PNG

Everything you need to quickly share FCEF messaging with your email addresses. Two versions are ready to drop into your favorite email distribution program.

Display Ads

JPG, HTML

Whether you’re running a display campaign or you get a banner ad opportunity with your local newspaper, these ads can help you spread the message to your community.